Building design teams and products that scale
I'm a design leader with 8+ years shipping products used by millions and building high-performing design teams from the ground up. Right now, I'm driving GenAI and mobile innovation at United Airlines, mentoring 50+ UX students at UC Berkeley, and deepening my AI expertise through Stanford. I care about designing experiences that actually work at scale—and about growing designers who think strategically.
United Airlines
UX Design Manager, Innovation and Design
2024 — Present
United Airlines
Principal Designer
2023 — 2024
United Airlines
Senior Designer
2020 — 2023
Gami
Design + Product Consultant
2022 — 2023
Let's work together
I'm open to design leadership roles, strategic consulting, and mentoring opportunities. Whether you're scaling a design team, launching a GenAI product, or rethinking your design strategy, I'd love to talk.
motamenit@gmail.comUniversity of Minnesota, Twin Cities
Bachelor of Arts, Strategic Communications (Minor in Business Management)
Springboard
UX Certification, User Experience Design
Stanford School of Engineering
Certificate, Generative AI for Product Innovation
Design Strategy & Vision
I define product vision and design strategy that influences roadmap priorities and drives cross-functional alignment. Whether you're starting from zero or scaling an existing product, I help establish clear direction and governance frameworks that teams can execute against.
GenAI Product Design
I shape GenAI initiatives from concept through implementation—running executive workshops, establishing governance, and coordinating cross-functional delivery. I combine human-centered design thinking with AI literacy to create experiences that actually work.
Design Leadership & Team Building
I build and scale design teams that ship quality work fast. This means active hiring, mentorship, alignment rituals, feedback structures, and coaching frameworks that develop designers into strategic thinkers.
Rapid Product Design & Execution
I move fast without breaking things. Using design sprints, prototyping, and iterative testing, I synthesize complex problems into clear recommendations and drive collaboration across product, engineering, and business.
Webby Award
The Webby Awards